ABOUT
D.B.L.
"D.B.L. is from St. Lucia. He’s a hardworking artist who learned the business through me. He’s a great dancer and an incredible entertainer."โ — Jackie Jackson, The Jacksons (Billboard Magazine)
With a dynamic career spanning music, film, and performing, Roxxstar Entertainment founder & owner D.B.L. empowers artists and creatives with the tools, resources, and industry insights needed to compete and thrive. His team specializes in music production, songwriting, consulting, and PR—offering strategic guidance to help clients build sustainable businesses on their own terms!
As a multifaceted child performer known as Donny B. Lord, D.B.L. secured roles with industry giants including Disney, HBO, Fox, and CBS, along with national commercials for brands such as Pepsi, Cheerios, and Footlocker. Notably, he portrayed young Hank Gathers in Final Shot: The Hank Gathers Story, a compelling true-life television drama. His work has earned him recognition in the L.A. Times, The New York Times, Orange County Register, among others.
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D.B.L. credits his entry into show business to his aunt, renowned St. Lucian songstress Sandra Lord, and says, "I've learned from some of the best."
With rigorous training in ballet, modern, jazz, tap, martial arts and acting from an early age—including vocal coaching from the legendary Seth Riggs—he quickly distinguished himself as a dynamic and versatile performer.
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D.B.L.’s artistic journey was further shaped by his close family ties to the legendary Jacksons. Under the mentorship of Jackie Jackson, his path in music developed —a relationship highlighted in Michael Jackson, Inc. by Forbes senior editor Zack O’Malley Greenburg (Atria Books, 2014, p. 173).
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D.B.L.’s fusion of reggae, R&B, and Caribbean influences has been showcased in major TV shows and global ad campaigns for CBS, MTV, Motorola, and Verizon.


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After taking a hiatus from entertainment to attend college, D.B.L. signed as an artist to Jackie Jackson's Critically Amused label in 2018, launching his debut single Another Round and his Island Vibez EP executive produced by Jackson.
With a growing fanbase, D.B.L. released his Come Back Home EP with a return to his native St. Lucia in 2019, where he met the Prime Minister, supported local schools, and mentored at-risk youth. Back in Las Vegas, he was recognized for his contribution to the arts and community with an official endorsement by Mayor Carolyn Goodman.
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His follow up Your Riddim garnered D.B.L. performances and TV appearances on 8Now & Fox 5.
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"After experiencing what artists face firsthand, I founded Roxxstar to provide creatives the tools and strategy to build a business for themselves—without needing to be world famous. My journey, mistakes included, is part of the value I bring." – D.B.L.
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โโD.B.L. brings a truly global perspective to Roxxstar, shaped by his experiences living in the U.S., U.K., and Canada, as well as extensive travels across Europe, the Caribbean, and remote destinations like Papua New Guinea.
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โD.B.L. also holds a strong academic foundation, earning a degree with Honors in Public Relations and Journalism from USC’s prestigious Annenberg School. Prior to that, he attended Brentwood School and graduated from the American School in London.
โโWhen he’s not working, D.B.L. embraces his island roots, finding peace in the water. He also enjoys hiking, cycling, soccer and basketball, and channels his creativity through cooking.
A lifelong martial artist, D.B.L. applies the same principles of discipline, focus, and passion to his work at Roxxstar, ensuring that every project receives the attention it deserves.
